byfandg

Your Ads, Our Views…. enjoy!

Freeview’s unlikely love tale; Leo Burnett

Leo Burnett was a pretty smart guy – ‘Make it simple. Make it memorable. Make it inviting to look at. Make it fun to read.’ Four criteria his namesake London shop … Continue reading

February 21, 2014 · Leave a comment

Lacoste “The Big Leap”; BETC Paris

It’s all change in London for BETC, but no call for concern in the Paris office which is brimming with confidence by the looks of it. Paraphrasing Howard Gossage, ‘People … Continue reading

February 19, 2014 · Leave a comment

North Face: reaching new heights with great content

We don’t know about you but we definitely prefer keeping both feet firmly on the ground. This piece from North Face isn’t for the faint hearted but in a world … Continue reading

February 18, 2014 · Leave a comment

Do you know what your marketing is doing?

As the dust settles on the commotion of the Super Bowl, and the talk calms on the domination of the 2014 ad party being won by Budweiser, a horse and … Continue reading

February 10, 2014 · 1 Comment

Anomaly NY – Dick’s Sporting Goods

It is no mean feat to condense the meaning of sport into an ad. That is what is so great about this – they ‘get it’. In an era of … Continue reading

November 17, 2013 · 1 Comment

Different takes on the fight against cancer

I think everybody can speak from some form of immediate experience… Cancer is an unfortunate and horrible truth for a large majority of people but when it happens, you have to … Continue reading

May 27, 2013 · Leave a comment

Handmade: Kettle Chips

It’s always great when you get surprised by a brand and, but usually not so much, the agency. You don’t have to be artistically inclined to enjoy Kettle Chips latest … Continue reading

October 24, 2012 · Leave a comment

BETC; Feed Their Personalities

After last year’s epic spot from the Paris outfit of BETC using a diva-inspired, control-freak bear as a Hollywood director for French cable channel, Canal+, we have always wondered when … Continue reading

October 20, 2012 · Leave a comment

Things that connect people… Facebook

The things that connect us? We can think of some relevant ‘things’, but in terms of drilling down to perhaps the most mundane ‘object’ we all use, a chair isn’t … Continue reading

October 14, 2012 · Leave a comment

Advertising musings from a trip to The States

First and foremost, we’d like to apologise for the hiatus… sorry! We have been relaxing in the US. We did however think to bring back a selection of ‘commercial entertainment’ that the … Continue reading

September 18, 2012 · Leave a comment

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